Bundle mobile with existing brand services to offer converged pricing and discounts.
Overview
Product Bundle Integration lets you bundle mobile with an existing brand service. This supports converged offers and bundle discounts for eligible customers.
What it is: Bundle eligibility and discount support across Reach-powered journeys.
Why teams use it: Improve retention and increase conversion with converged pricing.
Who it is for: Growth, product, and operations teams running bundle offers.
Typical use cases
Discount mobile for broadband customers.
Offer “multi-product” pricing tiers for households.
Maintain bundle pricing as customer services change.
Scope
What is included:
Bundle eligibility checks during purchase and self-care.
Automatic application of bundle pricing or discounts for eligible customers.
Ongoing alignment as customer service status changes.
What is excluded:
Designing the bundle strategy and pricing (brand-owned).
Full loyalty or rewards program builds (scoped separately).
Brand inputs
Eligibility rules (which services qualify and which customers qualify).
Discount structure (what changes for eligible customers).
Customer messaging requirements (how the bundle is explained).
An approval owner for go-live.
Requesting this bolt-on
For the standard request process, commercial notes, and support, see Bolt-ons catalog.