Content and branding

BAU rules for banners and content updates, plus asset specifications.

Brands can update homepage banners and selected content elements across Web, Mobile Web, and App.

This section lists the BAU specs and what to provide during requests.

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Anything outside these parameters is treated as custom work.

Banners and content updates

Item
Specification
What the brand provides

Banner images

Desktop: 1440×500px

iPad: 768×500px

Mobile Web: 375×210px

App: 343×150px (transparent background)

Separate image assets for each device type.

Formats

PNG or JPEG

Keep each image ≤ 500 KB.

Headline

Max 76 characters (including spaces)

Headline text and hex color code.

Sub-heading (optional)

Max 60 characters

Text + display type (sentence vs bullets) + hex color code.

Color codes

Hex

Provide hex codes for each text element.

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Questions or clarification? Reach out to your respective account manager or email at [email protected]

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